The Royal "We"

So, you've come across our website or socials which is great — thanks for paying us a visit! Please know you're very welcome in our digital space.

You might’ve noticed the use of the word “we” on our website and in our communications. "We'll" let you in on a little secret: there’s no team of 10 sitting in a trendy office with matching mugs and a dog named Pixel. The “we” is just me.

So why the plural? Here’s the deal:

Why I Say “We”

Saying “we” reflects the collaborative way I work. When I take on a project, it’s never just about me delivering something and waving goodbye. It’s a partnership between me and you. And "you" could very well be plural — no judgement here.

Also, let’s be real — even solo creatives don’t work in total isolation. Depending on your needs, I might involve other professionals who are as invested in seeing you succeed as I am. So in that sense, “we” makes sense — the team flexes as needed.

Why “Just Me” Is Actually a Bonus

Being a one-person studio means:

• You always know who you're talking to — no getting passed around or lost in a chain of emails.

• Your project gets my full attention, not just a time slot in a packed agency calendar.

• I care deeply about your success because your experience directly reflects on me and the business I’ve built.

  
  

And the best part? You still get top-notch, tailored work without the big agency price tag.

So... Who Am I Then?

I'm Heather, a communications professional passionate about helping small businesses and charities bring their ideas to life through smart design, strategic content, and thoughtful marketing. I wear many hats — sometimes all in one day — and I wouldn’t have it any other way.

Let’s Do This Together

I say “we” a lot but, behind every “we,” there’s a whole lot of me — working hard, thinking creatively, and devoting an abundance of energy to elevating your business or charitable cause.

Would "I" Have Changed Your Perception of "Us"?

Had Mighty Small Digital's website said a whole lot of "I" you might be put off. Why? Because it could be perceived as arrogant. You may also question whether a single freelancer could provide the support you're looking for (which we can do in most cases). Language is a mighty tool and how it's used will have a significant impact on how potential clients or customers perceive you. As a business or charity, you want to build trust and credibility. However, more often than not, numbers influence perception:

"They must be a successful business because they employ X number of people."

"They can achieve more because they have a large team."

This is simply not the case. Even the smallest of businesses or charities can be mighty, regardless of how many people are involved in delivering its services. What makes a business worth its salt is the amount of time and energy that's put into achieving desired outcomes for the people it serves, as well as the passion that goes into it.

If you're looking for someone to be as invested as you are in your success, I'm here for you. Our towns and cities were built on the backbone of small businesses. And bones don't grow in singularity; they're part of a collection. So, let's connect and grow, together.

P.S — my dog's name is Rufus, not Pixel, and he is the Employee Wellbeing Officer. at Mighty Small Digital Follow us on socials to see Rufus and I in action.